Thursday, November 28, 2019

Womens picture Essay Example For Students

Womens picture? Essay The alternative view of the family life is offered, for example with the Vale family. Women in the workplace is shown with Charlotte as a business woman who is single (doesnt need a man to support her) and the independence theme also a factor. The theme shown throughout most of the film is the love/relationship issue. The audience see in the film different types of relationship develop. The main relationship is between Mrs. Vale and Charlotte because the audience can compare to their relationship to Charlottes sister in law and her daughters relationship. We will write a custom essay on Womens picture? specifically for you for only $16.38 $13.9/page Order now Other relationships include Isabelle and Tina, Jerry and Tina, Charlotte and Tina, Elliot and his children, Charlotte and Dr. Jacquith and June and Lisa. The advertising around Now, Voyager was important, for example, cigarettes, cosmetics and fashion. When the film was released, the motive of the two cigarettes became commonplace, the studio produced How to be beautiful guide and Bette Davis became one of the top grossing stars. The film did raise criticism. For example, Haskell raised issues such as: Does the film suggest that a woman has to be beautiful in order to succeed? Is it emotional soft-core porn for the frustrated housewife? Is it giving a female audience something important to identify with? Does the film suggest that a man must always be in control? (i. e. Dr. Jacquith). Criticism suggests that the women always have to sacrifice something; the woman is usually afflicted by an illness; these films dont encourage women to rebel; they show a world of limited options. When looking at the codes and convetions of melodrama, we can see that in Now, Voyager that emotion is always shown over action, for example Charlottes depression caused by her mother. The dark side underside of the perfect middle-class family is often the main theme. The music used in the film is important to indicate moments of high emotion. The narrative is episodic, and relies on coincidences. Exaggerated emotions here are vital to the genre, for example, hysterical outbursts (grand passion, arguments, tears etc). Also we find a lot of the close-ups mostly showing emotional facial expressions, for example, Charlotte talking to Dr. Jacquith in her room. There are often motifs or symbols to indicate characterisation, as we see in Charlottes room the cigarettes and the cooking sherry. In melodrama there will include, repression, jealousy, birth, guilt, happiness, sorrow, dread, fear, conflict, identity, self-worth. Most of these factors but not all of them were present in Now, Voyager. For example, happiness of Charlotte with Jerry, fear of Mrs. Vale, conflict between Tina and her mother.

Sunday, November 24, 2019

6,399,322 Ways to Get More Social Media Engagement [PODCAST]

6,399,322 Ways to Get More Social Media Engagement [PODCAST] Have you had the frustrating experience of sending out social media posts only to receive no engagement whatsoever? Most marketers have had this happen, and some have it happen frequently. Today we’re going to be talking to ’s own Nathan Ellering. He’s the head of demand generation here at , and he has conducted a study that allows him to predict how well a particular post will do on any social media platform. Do you want to increase your social media engagement? If so, you won’t want to miss today’s show. Some of the highlights of this episode include: The scoop on and what it is Nathan does here as the head of demand generation. Nathan also shares how big the demand generation team is. Why Nathan took on his research project on which social media posts tend to do well on which platforms and how he evaluated different standards of performance. How the demand generation team uses data to do what works, over and over again. How Nathan went from having massive pile of data to putting it all into motion to work for . Why marketers should focus on content before mechanics. Hints on where to get the inspiration needed to create great content. Nathan explains methods such as PAS (problem-agitate-solve), bridge after bridge, AIDA (attention, interest, desire, action), and the 4 Cs (clear, concise, compelling, credibility). How to use closed-ended questions, controversy, anecdotes, and quotes on social media for maximum engagement. Specific strategies for finding success on Facebook, Twitter, Instagram, Pinterest, LinkedIn, and Google+. Nathan’s very best advice on leveling up your social media skills.

Thursday, November 21, 2019

Business Ethics Essay Example | Topics and Well Written Essays - 1000 words

Business Ethics - Essay Example International Business Ethics These entail rules and regulations set forth to control the business between countries in the world in order to enhance trade between them, bringing out globalization. Globalization diminishes the set barriers between countries on the globe for trade to occur smoothly. Examples of transactions that fall within the ambit of international business ethics include fair trade movement and transfer pricing. The factors looked at to come up with significant international business ethics include the exchange rates, economic growth and rates, working environment, the government control involved and the social ethics involved (Casson 97). International corporations operating in host countries may be perplexed by the customs, rules and laws of the country, some of which conflict with cultural guidelines of their home states. This presents numerous ethical complexities universally; for example, the certain governments’ expectations. Different employees in the many departments in a foreign culture cannot be accorded same salary standards and promotional standards as the ones back home. This is due to different working conditions and environments in the different countries, and also various rules and regulations in conducting business in different countries. For example, economic status of developed countries tends to differ with that of developing countries and the currencies of countries have different values (Casson 97). Various theories of ethics involved include rationality, social ethics and communitarism. Rationality This is a concept used in business, which involves the reasoning of people involved in a business with the motive of solving a problem or achieving a goal in business. As noted by Casson, in international business, the concept of bounded rationality is a key element in the transaction cost theory version of Williamson’s (1975). It also underpins the Hedland’s (1993) arguments that favor the network firm ( Casson 98). Various countries’ representatives come together and discuss certain issues affecting international trade and come up with certain guidelines, which benefit each and every player involved in the international business. The various issues discussed include the exchange rates of different currencies of all world countries. In addition, there has been the formation of various organizations that maintain stability of the different world currencies. These include the World Bank and the International Monetary Fund, which assist countries in maintaining a superior economic position and help in times of economic crisis (Casson 98). Social ethics These include the appropriate behaviors of certain peoples as a whole, especially with regard to their different perspectives on things and beliefs in their various cultures. In such societies, the current principles and values dictate how people should act and deal with one another by setting certain behaviors or standards that s hould be followed by members of society. Factors considered within social ethics include language, race, gender, culture, religion and education, among others. In international business, social ethics is a vital issue as various countries have di